Digital advertising options include geotargeted or demographic targeted video delivered to devices, targeted banner ads, social media advertising, streaming television, and Google Adwords just for starters.
Remember the good-old days when you could put an ad in the paper and know you were hitting everyone in your target audience? Check the marketing box complete and move on to the next chore.
Me neither. Audiences are as fractured and niche as ever.
That doesn’t mean they don’t exist or that you can’t reach them. People are still out there, consuming media and messaging. You just have to know where to find them.
We start with who you want to reach, and go from there. Think about it. Do you know how you would use social media to reach a 65 year old man in small town or a 24 year old in a city? You don’t have to. We can do it for you.